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#Weekly

FASHION FILM SPECIAL SS/19 – BE READY

// By Giacomo Boeri & Matteo Grimaldi

WORDS BY NICCOLO MONTANARI

 

It’s that time of the year again. No, not Christmas. The other hectic time of the year – Fashion Week. Just a few days and we’ll once again find ourselves looking for our name on guest lists, panicking over what to wear and rushing from one end of the city to another.

To celebrate the delicious mad chaos that awaits us, the Creativity Factory The Blink Fish have worked together with Camera Nazionale della Moda Italiana to bring us their latest fashion film: Be Ready.

Fun, lighthearted and ironic, Be Ready reminds us of all the craze and excitement taking place during the fashion season. We find ourselves looking at the strict routine of Ukrainian model Nastya Timos, as she rehearses for selfies, relentlessly works out and tries on different outfits.

As is customary for the Camera Nazionale della Moda Italiana, Be Ready supports the local design scene by featuring a wide range of brands based in Italy, from emerging to more established, namely Arthur Arbesser, Gabriele Colangelo, GCDS, Giannico, Lucio Vanotti, Marco de Vincenzo, Paula Cademartori, Sara Battaglia, Stella Jean and Vivetta.

Does any of this look familiar? Ready for Fashion Week?

 

Meet Niccolò here!

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È arrivato quel periodo dell’anno. No, no Natale. L’altro periodo febbrile dell’anno – Fashion Week. Ancora qualche giorno e ci ritroveremo a cercare il nostro nome su guest lists, andare nel panico sul cosa mettersi e correre da una parte all’altra della città.

Per celebrare il delizioso caos che ci attende, la Creativity Factory The Blink Fish ha collaborato con la Camera Nazionale della Moda Italiana per il loro ultimo fashion film: Be Ready.

Divertente, leggero ed ironico, Be Ready ci ricorda tutta la pazzia ed energia che caratterizza la fashion week. Ci troviamo quindi a seguire la modella ucraina Nastya Timos mentre si diletta nell’arte del selfie, allenandosi senza sosta e provandosi freneticamente diversi indumenti.

Come d’uso della Camera Nazionale della Moda Italiana, Be Ready supporta un grande numero di marchi situati in Italia, dagli emergenti ai più conosciuti, ossia Arthur Arbesser, Gabriele Colangelo, GCDS, Giannico, Lucio Vanotti, Marco de Vincenzo, Paula Cademartori, Sara Battaglia, Stella Jean and Vivetta.

Vi ricorda qualcosa? Pronti per Fashion Week?

 

 

Meet Niccolò here!

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